Developing a Mobile App: Custom solutions for on-the-go communication.
In an increasingly mobile culture, delivering a smooth mobile experience has become a priority for any growing organization. With each passing day, a well-rounded mobile app becomes more of a necessity. Mobile apps offer a strategic opportunity to promote your business and engage directly with your audience. With attractive user interfaces and a smooth user experience, Twelfth Dream works to create dynamic mobile experiences that keep your business at the forefront in a competitive mobile marketplace.
Benefits of a Mobile App
According to recent research, mobile use is on the rise. Smartphone users spend upwards of three and a half hours on their mobile devices every single day. By investing in a strong mobile experience, you can better capitalize on valuable customer touchpoints.
Increase your organization’s access to your audience
Every time your mobile app is installed onto a device, you gain a direct connection to another potential customer. Through tailored content, push notifications, and more, mobile apps increase your organization’s access to your audience, and their access to you.
Offer a smooth user experience
With a mobile app, your customers can conveniently access your brand from one designated spot. And with access to a full range of device features including location services, push notifications, mobile payment, and more, building a mobile application offers your customers an efficient, convenient, and smooth experience with your brand.
With a mobile app you can send promotions to your customers instantly
Complement your marketing efforts with push notifications. Push notifications offer a direct channel to your customers, allowing you to send reminders, promotions, exclusive offers, and more, straight to their phones.
Offer a rewards or loyalty program
Increase your customer loyalty and engagement with a rewards or loyalty app to improve customer retention and thank your most loyal customers.
Build a stronger brand presence
With full control over the design, mobile apps provide an opportunity to build a stronger brand presence. What’s more, your logo is visible right on your customers’ home screens to keep your brand top of mind.
Result: Increase your business!
What We Offer
After an initial discovery session, we’ll determine the best approach for your project. We offer both hybrid and native application design options.
Hybrid Application Design
Hybrid application development is a common approach for developing mobile apps, where the application is designed and built once, then deployed on multiple platforms. The term hybrid comes from the fact that these applications are usually a combination of web apps in a native shell. This allows them to be accessible on multiple platforms without needing to specifically code for those platforms.
For startups, we understand time to market is one of the key factors to success. As the most time-saving and economical option, we often recommend hybrid application development for new businesses. Since hybrid apps can function with one single coding language and other apps and plugins that make it possible for the app to be accessed on other platforms. An example would be the Wikipedia mobile app.
Our solutions are robust, high-performing, and feature-packed, and are able to address any business requirements. Our team of hybrid app developers are qualified professionals with deep expertise in mobile web development services. Not only is this method timesaving, but it is also cost-effective. Especially since startups need to be frugal with their funding. This method is perfect because the application is developed once and is cross-platform. Making it cost less than the Native Application Design and take less time.
Native Application Design
Native apps, on the other hand, are platform-specialized, meaning two separate apps are developed and optimized for iOS and Android. Since the application would be tailor-made for each specific platform, it gives users a better experience as it takes advantage of what that platform has to offer. Native apps generally run smoother as well and can be used offline. Coding in the specific language (Swift for iOS and Java for Android) gives developers access to the full range of device features but is almost twice as expensive to build.
By default, we recommend using the hybrid approach, as it takes less time and funds and with many projects it can be just as effective. However, that does not hold true for all projects. Some are big in scope and being natively available on both platforms is crucial to their success. That is why we have a team of experienced iOS and Android developers should cross-platform development not suit your needs.
Is a Mobile App the right choice for you?
There are certain questions that need to be answered before you make that decision. Some are listed below, and our team will advise you during the discovery phase to ensure you choose the option most suited for you. Here are some questions to answer before deciding which app to choose:
- Is most of your traffic coming from mobile devices?
- Do you have frequent users using your website to perform a series of similar actions?
- Does your target audience regularly check your website to get information and insights?
- Can you provide your customers with more value or functionalities using device specific features, such as location-based services, notifications, or one-click payment?
- Are your competitors increasing their business with a mobile app?
- What are your budget and time constraints?
Frequently Asked Questions
Do I need a mobile app or a mobile-first web application?
By default, users are reluctant to install new apps onto their devices unless they see a value. Depending on the service, it may be a good approach to start with a web application and expand to a mobile app.
However, some things you may want to consider are:
- Do your users use your service on the go?
- Where is the most of your web traffic coming from – mobile, tablet, or computer?
- How much does your service rely on device-specific features, such as location services, push notifications, and mobile payment?
At Twelfth Dream, we offer a range of software solutions, including web applications, websites and eCommerce, and mobile apps. Book a complementary discovery session with us today and we’ll help you determine which platform is the right choice for your project.
How much does a mobile app cost?
Depending on the size and scope of your project, a simple mobile app can cost from $30,000 to $250,000. After an initial discovery session, we’ll have a better understanding of your project and will be able to provide you with a more accurate quote. Get Estimate
How long does it take?
Depending on the size and scope of your project, it can take anywhere from 4 to 15 months to develop your app to completion. Also, there is a question of complexity. Book a discovery session with us so we can discuss your project in greater detail and provide you with a more accurate timeline. Book a discovery session
What is the process?
Our development process starts with a discovery session, where we will get to know you, your business, and your needs, gain a better understanding of the scope of your project, and be able to provide you with a time and cost estimate. Following a 6-step process, we use Agile SCRUM, a software development framework that allows us to address complex adaptive problems, while productively and creatively delivering products of the highest possible value.
Each iteration includes: Design, Code, Test, and Deploy. These activities are repeated in usually 2-week sprints. Our proven process makes client needs our top priority. After an initial discovery session, we commit to regular deliverables that keep you in the loop every step of the way. Learn more