When opting to improve an existing software, the process and needs of the client are of the utmost importance. Whether it is a restaurant looking to create a website to better reach its customers, or an existing website looking to develop an app to boost sales and ease access, Twelfth Dream can do it all with precision.
If you’re looking to update an existing product, we’ll work with you to create an economical plan and transform your idea into what you’ve always envisioned. After an initial discovery session, we’ll conduct a thorough technical audit and a requirement analysis phase to learn more about you, your product and its users.
These steps are necessary when determining how to best improve upon an existing product. Depending on the user base, your business needs vary. For example, a younger user base may prefer an app over an older one. A more metropolitan user base might prefer a well-functioning mobile site so as to not have to install another app on their phone. These and other variables come together to give us the best option for enhancing your product.
Our discovery phase includes 3 major activities:
1. Collect data on the current user experience of your existing product
Using customer research and other data gathering methods, such as user interviews, sales and customer support interviews, online surveys, as well as user analytics, we’ll collect data on your successes, pain points, and missing features.
The old adage “if it ain’t broke, don’t fix it” applies here. Many companies set out to improve a certain product, but lack of prior research ends up disenfranchising their current users. An idea may seem gold in a vacuum but upon further study we can see that it is not right for that specific user base. Sometimes users have a better idea on how a product can improve, since they have implemented it into their lives. An example would be the much-requested tipping feature on ride-share applications. It has been a pain point for both customers and drivers. Through the aforementioned methods, a prospective company can be aware of their existence.
2. Conduct a thorough technical audit of your existing product
After our initial review of your product, we’ll conduct a thorough technical audit to review the code and architecture of the software.
Much like a construction project, the various architectural factors play a key role. We need to be certain about what approach to take. What code will be suitable for the goal that is set out? Does the initial software itself need improvements before the new changes can be implemented? These and many other questions will be answered during the technical audit. A process which helps create a concise and thorough action plan on how to move forward with the project.
3. Choose a development strategy
To improve an existing product a better understanding of both the user and technical aspects is necessary. Now, we will determine whether we can simply build on your existing product, or have to move to a full revamp.
This is important because every product needs a development strategy. Whether its minor enhancements or an overhaul, the strategy needs to be fully mapped out. The data collected in the previous two steps help guide the creation of said strategy.
Frequently Asked Questions
How much does it cost?
Depending on the size and complexity of the product, our services start from $3,000 to conduct a very high level code review for a very simple software service. After an initial discovery session, we’ll have a better understanding of your product and will be able to provide you with a more accurate quote. Book a discovery session
How long does it take?
Depending on the size and complexity of the product, it can take approximately 2 weeks to review the code and achieve a high level understanding of the architecture and the quality of the code. Book a discovery session with us so we can discuss your project in greater detail and provide you with a more accurate timeline.
What is the process?
Our development process starts with a discovery session, where we will get to know you, your business, and your needs, gain a better understanding of the scope of your project, and be able to provide you with a time and cost estimate. Following a 6-step process, we use Agile SCRUM, a software development framework that allows us to address complex adaptive problems, while productively and creatively delivering products of the highest possible value.
Each iteration includes: Design, Code, Test, and Deploy. These activities are repeated in usually 2-week sprints. Our proven process makes client needs our top priority. After an initial discovery session, we commit to regular deliverables that keep you in the loop every step of the way. Learn more